Your Love Story® Jeweler is a diamond expert! He travels direct to the diamond cutting capitals of the world to get first pick of the best diamonds...and only the world's best are selected to become Love Story® Diamonds. And, because we've cut out the middlemen, we can pass the savings on to you! Every Love Story® Diamond comes complete with our Lifetime Limited Warranty, which means we stand behind your purchase with a lifetime of protection and service! For a better diamond, a better value, and a better warranty, it's got to be a Love Story® Diamond!
Across 3.3 Billion Years and 4 Continents to a Woman's Hand
A rough diamond so resembles a pebble that most people would pass it by without a glance. It is the skill of the craftsmen that unlocks the fiery beauty that lies within.
The ancient Greeks believed that diamonds were splinters of stars fallen to the earth. It was even said by some that they were the tears of the gods. The truth is that the exact origin of diamonds is still something of a mystery, even to scientists and geologists.
Even though the diamond is the hardest of all gemstones, it is the simplest in composition. It is common carbon, like the graphite in a lead pencil, yet has a melting point of approximately 4,000 degrees centigrade, which is two and a half times greater than the melting point of steel. Billions of years ago, forces of heat and pressure transformed the carbon into diamond in a cauldron of boiling magma that lay deep below the surface of the earth. The volcanic mass in which this crystallization took place then thrust upwards, and broke through the earth's surface to cool in kimberlite pipes. It is in these pipes that most diamonds are found today.
To recover the relatively small amount of both gem quality and industrial diamonds is not easy, even with the increasing sophistication of today's technology. Approximately 250 tons of ore must be mined and processed in order to produce a one carat polished diamond of gem quality.
The knowledge required for the incredibly demanding art of diamond cutting has often been passed down over the centuries from generation to generation. It is truly an art for those involved simply cannot afford to make mistakes. At risk is not just the diamond itself, but anywhere from several hours to several months of work required in the cutting and polishing of each stone. During this time consuming process, each stone will lose 50%, on average, of its original weight. The places where diamonds are found and where these skilled craftsmen may work sometimes lie thousands of miles apart, for the diamond industry is truly international. The most significant diamond cutting centers are Antwerp, Belgium and Tel Aviv, Israel. And by traveling directly to the source, we can offer you significant savings on the diamond of your dreams.
A Symbol of Everlasting Love
For millions around the world the fire, the mystery and magic, the beauty and romance shining out from a simple solitaire says all that the heart feels but words can't express. However, it wasn't until 1477, when Archduke Maximilian of Austria gave a diamond ring to Mary of Burgundy, that the tradition of diamond engagement rings was born. For a growing number of young couples in the early years of marriage, the custom of giving a diamond Anniversary, Eternity or Alliance ring — the band of diamonds that says "my love runs out at the circles end" — is a unique symbol of love's reaffirmation.